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OUR SKILLS

We pride ourselves with strong, flexible and top notch skills.

Marketing

SEO 90%
SMO 80%
PPC 70%

Websites

Development 90%
Design 80%
Marketing 70%

PR

Development 90%
Design 80%
Marketing 70%

ACHIEVEMENTS

We help our clients integrate, analyze, and use their data to improve their business.

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GREAT PROJECTS

100

HAPPY CLIENTS

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PORTFOLIO

We pride ourselves on bringing a fresh perspective and effective marketing to each project.

  • Latest and Easiest 22 sites of Social Bookmarking 2017

    At its core, the Internet is a vast trove of information that is just waiting to be mined, collected and shared. But the sheer volume of sites, posts, and links can quickly become very overwhelming. Social bookmarking is one of the best ways to tailor the digital world to your interests. It allows you to organize and store your favorite links while also gaining inspiration from other users.

    Highest PR and Latest Sites Of Social Bookmarking


    1Pinterest

    2. Stumbleupon

    3. Delicious


    4. Reddit


    5. Pearltrees


    6. Digg


    7. Tumblr


    8. Plurk


    9. Diigo


    10. Mendeley


    11. Myspace


    12. Lockerdome


    13. Bibsonomy


    14. Scoop


    15. Dzone


    16. Webseoexpertservices


    17. Folkd


    18. Bizsugar


    19. Bookmark4you


    20. Slashdot


    21. Google


    22. Flipboard


      





  • Importance of Digital Marketing


    Cost: Digital marketing is very cost efficient compared to traditional marketing channels like TV and print media. In fact, the cost of digital marketing campaigns will be a fraction of traditional marketing channels like print and tv.



    Tracking: In digital marketing tracking the results is easy compared to traditional marketing channels. There are many analytics solutions which offer us a detailed report of the campaigns and these are real time reports tracked hourly and daily basis which assists you to revise your campaigns and strategies if outcome is not up to your expectation.




    Target Audience: Targeting audience for your brands, products and services is very beneficial in digital media channels, like ads are a show based on age, profession, likes and dislikes region, sex and many other categories. Also ads are shown to people who have requirements like say a bookstore ad is shown to a person who is planning to buy books and searching for them on search engines. Digital marketing campaigns are inbound which increases the chances of conversions.


    EngagementDigital marketing brings a dynamic edge to how you promote yourself in a fast-paced world.
    One of the biggest reasons digital marketing has become so important is the engagement it brings with clients and potential customers – you can converse with your prospective and current customers, answer questions and resolve issues. You can also interact with a wider stakeholder base, meaning you can do more than just sell. You can seek opinions and carry out market research to better inform your decision making. You can also seek out collaborations or solicit for subcontractors or the professional opinions of your peers on project work too. By getting your audience to share pages you can increase your profile, and receive their endorsement in the process.
    Engagement can be achieved via other avenues too, like by running competitions and by informing your audience of company news. As well as actually selling your product and services, you can also share your expertise through blogs, a vital way of displaying the knowledge you have in your field.


    Digital Revolution: One of the most important factors is rise of digital media platforms like search engines, social media sites, online portals, blogs etc in past few years, and the rate at which digital media is over taking a traditional medium. You might be aware that many print magazines and news papers media user base has decreased and in fact few of them are even out of business today. If you get into digital marketing first before your competitors you will have first mover advance and you will get ads at a very reasonable rate.


    Better understanding of customers
    Getting to know your customers is a commitment and delivering what your customer wants is the need of the hour. Technology enables customer experience. Digital marketing not only facilitates a robust customer experience. It also tracks, monitors, analyzes and interprets the buying behavior and preferences of your target audience.
    It not only brings forth what is critical for your end consumers, but also optimizes how your message is delivered to them- a very important capability, considering that during a buying process, a consumer adds an average of 1.7 brands to those they are considering.
    With internet reaching every household in India today, where even newspapers might not reach, people out there are watching the world in their mobile phones and tablets. It is just a matter of time that most brands will give a huge push for digital marketing.


    Souece of the blog= Digital World
  • 10 types of Digital Marketing



    1. Social Media Marketing


    The Social Ms has a strong focus on social media marketing. So that is where we are going to start our list of types of digital marketing. Social Media certainly has a rightfully earned place in this list.
    Social Media Marketing is „the use of social media platforms and websites to promote a product or service.“ Source Wikipedia
    That means all sharing of information and engagement with followers, fans, partners or competitors on social media platforms with the goal of promoting your products is part of digital marketing. In essence, social media marketing is the targeted use of social media conversations to increase the awareness for a brand or product.

    2. Content Marketing


    Content marketing is the art of using storytelling and valuable information to increase brand awareness with the goal of getting your target audience to take a profitable action. Content marketing aims at building relationships with potential customers and becoming a partner rather than an advertiser.
    Quote Content Marketing
    Since Content Marketing strongly relies on content distribution, content marketing can rarely be seen totally separated from other types of digital marketing that can fill the content distribution part.

    3. Search Engine Optimization (SEO)


    SEO is the process of optimizing content or websites so that they show up in search results in search engines like Google. Search engines decide which websites to show for a search term based on keywords mentioned on the website and links that refer to this website. That means SEO has a lot to do with using the right keywords or keyphrases in the copy of a website or within the content you want to show in search and getting links to this website or content.
    Quote SEO Neil Patel
    There are multiple strategies for optimizing your website(s) for search engines – some of them are accepted by google and others are regarded rather shady and may result in Google penalizing your website.
    There is a strong connection between content, social media marketing and SEO. The most obvious is that social media and SEO are perfect distribution channels for content.

    4. Search Engine Marketing (SEM)


    While SEO describes the process of getting unpaid traffic from search engines – SEM refers to the paid traffic from search engines. The most common form of search engine marketing is probably Google Adwords for the simple reason that Google is by far the most used search engine.
    SEM
    Image Source: Search Engine Land
    In SEM the marketer usually pays the search engine a predefined amount of money for showing a marketing message at various places within the search results for specified keywords or phrases.
    SEM is a form of Pay-Per-Click advertising.

    5. Pay-Per-Click Advertising (PPC)


    Similar to SEM other forms of PPC advertising also describe marketing methods where the marketer pays for each click on a link to a website. Apart from search engines, almost all social networks offer the opportunity for Pay Per Click advertising. These ads then appear in the feed of the targeted social media users.
    Note that many of these activities cannot be clearly separated. The lines between the various types of digital (online) marketing are often blurred.

    6. Affiliate Marketing


    Affiliate marketing is a performance-based type of digital marketing. In contrast to PPC advertising with affiliate marketing, the advertiser does not pay for traffic but rather for conversions. The rates are usually higher but the risk on the side of the advertiser are limited since he only pays for conversions.
    Affiliate marketing is popular with bloggers and high-traffic website owners who make money from selling other people’s products to their audience.

    7. Email Marketing

    Email marketing is one of the best converting marketing channels. By sending regular updates to your email subscribers you can build and nurture a relationship. By providing value with your email updates you can build trust – eventually, you will be able to turn a percentage of your audience into customers.
    Quote Neil Patel Email
    Note that email marketing is far more than buying an email list and bombarding them with promotional messages or a one-time advertising spot in someone else’s email newsletter.
    The best results from email marketing will always be achieved with a list of subscribers you personally earned and nurtured. Then your email list can easily turn into your best digital marketing asset.
    Many articles on digital marketing stop with the above 7 types of Online digital marketing. But then we could simply name it online marketing.
    For your digital marketing strategy you should also know about the most important offline digital marketing types:

    8. Radio advertising


    You know what I am referring to, don’t you? Those breaks in your favorite music program where someone tells you what car to buy or what cleaner to use. Some of these spots can be rather annoying, a select few manage to be entertaining – at least when you hear them the first time.
    There is still more to radio advertising: For instance, you can sponsor a program and

    9. Television advertising


    It is not dead yet: The spot that breaks up your favorite television program. While we are more and more getting used to finding ways to omit having to actually watch TV commercials there is still some marketing success in TV advertising.
    In fact, some spots like the ones created for Super Bowl make it to some notable marketing fame. Some of the best Super Bowl spots even make it to social media fame and get a ton of shares that the advertisers do not have to pay for – or rather which is probably calculated into the price of advertising space for Super Bowl anyway.
    What you need to keep in mind is that advertising via TV offers very limited targeting options.

    10. Mobile Phone Advertising


    Of course, many of the above types pf digital marketing can take place on your mobile phone. You are probably using Facebook, Instagram, and Google on your mobile phone after all. But there are some other types of marketing on your mobile phone that so far would not fit into any of the mentioned categories.
    SMS advertising has been around for some time now. And with technology like Bluetooth still on the rise, the marketing and advertising options for mobile especially in local marketing have by far not yet been fully leveraged.

    source of the blog=thesocialms.com/types-of-digital-marketing-consider-strategy/

                  Digital World
  • What is Digital Marketing

    Digital marketing (also known as data-drivenmarketing) is an umbrella term for the marketing of products or services using digital technologies, mainly on the Internet, but also including mobile phones, display advertising, and any other digital medium.
                                                 or
     At a high level, digital marketing refers to advertising delivered through digital channels such as search engines, websites, social media, email, and mobile apps. While this term covers a wide range of marketing activities, all of which are not universally agreed upon, we’ll focus on the most common types below.

    Digital marketing's development since the 1990s and 2000s has changed the way brands and businesses utilize technology for marketing. As digital platforms are increasingly incorporated into marketing plans and everyday life,and as people use digital devices instead of visiting physical shops,digital marketing campaigns are becoming more prevalent and efficient.Digital marketing techniques such as search engine optimisation (SEO), search engine marketing(SEM), content marketing, influencer marketing, content automation, campaign marketing, data-driven marketing  and e-commerce marketing, social media marketing, social media optimization, e-mail direct marketing, display advertising, e–books, and optical disks and games are becoming more common in our advancing technology. In fact, digital marketing now extends to non-Internet channels that provide digital media, such as mobile phones (SMS and MMS), callback, and on-hold mobile ring tones


    Digital marketers monitor things like what is being viewed, how often and for how long, sales conversions, what content works and doesn’t work, etc. While the Internet is, perhaps, the channel most closely associated with digital marketing, others include wireless text messaging, mobile instant messaging, mobile apps, podcasts, electronic billboards, digital television and radio channels, etc.

    Source of the blog= Digital World
  • White Hat SEO




    White hat SEO refers to the use of techniques and strategies that target a human audience opposed to a search engine. Techniques that are typically used in white hat SEO include using keywords, and keyword analysis, doing research, rewriting meta tags in order for them to be more relevant, backlinking, link building as well as writing content for human readers. Those who use white hat SEO expect to make a long-term investment on their website, as the results last a long time.

    WHAT WE DO – ONLY WHITE HAT SEO



    Here at RankExecutives, our staff stays dedicated to understanding the Google ranking algorithm. Through our research and case studies, we have concluded that the most effective way to rank sites long term is to practice a variety of White Hat SEO tactics. Unlike Black Hat SEO agencies, we provide our clients with a list of our link building methods. We work hands on with website owners to develop target strategies specific to each site. Through viral seeding and social media promotion, we help get websites natural notoriety by targeting the unique interest groups they relate to. Using techniques such as infographic production and fan page creation, we can help your site gain direct traffic that has an increased aptitude for purchasing your product or simply interacting with your site. Our content writers can generate natural content specific to the keywords you want to target, and fill your site with intriguing articles that can gain natural links just based off of quality. Unlike Black Hat tactic of spam link building, we practice guest blog posting which allows us to build a large web of authoritative links based off of well written articles centered on a link to your site. This natural process gets our client’s sites solid links that will continuously provide authority to the site, as well as drive real traffic too.

    List of our White-Hat SEO Tactics:

    • Guest Posting
    • Infographics
    • Viral Seeding
    • Content Creation
    • Press Releases
    • Directory Submission
    • Webmaster Outreach
    • Natural Link Bait
    • Spread News & Gain Links
    • Manual Forum Comments
    Besides natural link building strategies, RankExecutives extends our White Hat SEO practices into other surefire areas of rank increasing. Using webmaster outreach, we help our clients get in touch with fellow website owners who can put up relevant links back to the site, as well as provide real promotion within the niche. Other methods such as directory submission puts our client’s sites on Google’s radar, and will get them indexed in several search engines. Natural forum comments and other forms of online promotion involved in the site’s specific niche can help drive interested people to the site, and possibly even help gain more links to the site.

    Hats of Many Colors!

    A hat color is simply a tactic used to help a site rank. The color is determined by how pure your tactics are or how closely you stick to a search engine’s terms of service or conditions. That is all. Not good or bad.
    Unless – and here is the ethical conundrum – you do not tell your client the risk! If you are using a tactic that can get your client’s site thrown out of the index and they do not know, you are not a black hat SEO. You are an unethical SEO. Period. Don’t confuse the two.
    Hats are simply a tactic. Color is the purity of the tactic according to how close you are to the webmaster guidelines of the search engine you have chosen as your police officer.
    OK, now that you understand that hats are just tactics, colors are just how closely the rules are followed, and the ethics are in the reveal, what do the hat colors mean?

    White Hat – 100 Percent Pure!

    If you use a white hat tactic, it means you staying within the terms and conditions set by your police officer (your chosen search engine, which will be Google for 99 percent of you).
    This means you are being pure and untainted in your approach. Following the rules. Going 55 mph and not 1 mph over the posted speed limit.
    Not all SEO professionals choose white hat as some moralistic stance on other SEOs. For many it is just common sense.
    Going white hat means going by the search engine’s rules. If you go by the search engine’s rules, when an update comes it is much less likely you will be affected. Why? Because the police officer isn’t looking for you; the police officer is looking for the rule breaker.
    White hats drive in the right lane, while the black Lamborghini is getting pulled over and given a ticket for speeding 50 mph over the limit in the fast lane. Granted, it’s quite possible that Lamborghini may never get that ticket as you’re watching it zoom by, but that doesn’t mean there isn’t a cop just a few miles up the road waiting with a radar gun.
    Now let’s be honest here: a true white hat SEO is as rare as snow in Vegas. Why? Because almost no SEO professionals want to wait for a natural link profile to build (and oddly enough, when I have seen these types of link profiles, they look almost fake).
    Whether building or buying, links are the way Google determines if people like you. Links come and go, but links are rarely all natural.
    Having said that, some very large and well-known sites and marketers use strategies to attract natural links, but those too are as rare as hen’s teeth.
    Impatience, budget, and lack of understanding all factor into the need for a gray hat plan.

    Source of the blog = Digital World
  • WHAT WE DO

    We've been developing corporate tailored services for clients for 30 years.

    CONTACT US

    For enquiries you can contact us in several different ways. Contact details are below.

    Digital Hubb

    • Person :Sandeep Malviya
    • Phone :=919691916384
    • Country :India
    • City :Indore
    • Email :sandeepmalviya.malviya@gmail.com

    For enquiries you can contact us in several different ways. Contact details are below.

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